The Problem
Creating content across social, video, e-commerce, and brand channels takes a team of specialists, weeks of production time, and budgets that keep growing. Most brands can't produce fast enough to stay relevant — and when they do, quality suffers. The gap between what you need and what you can produce keeps widening.
How it works
Basicware rebuilds your content engine with AI at every stage of production. We start by understanding your brand voice, target markets, and channel mix, then deploy a combination of AI copywriting, image generation, video production, and digital avatar technology tuned to your output goals. For brands targeting Chinese-speaking audiences, our team runs end-to-end TikTok and Douyin growth strategies — from content ideation and production to publishing cadence and algorithm optimization. The result is a scalable, always-on content operation that produces brand-consistent material across formats and languages, in a fraction of the time and without a fraction of the headcount.
What's included
Who it's for
Marketing teams under pressure to increase content output without increasing headcount
Brands expanding into Chinese-speaking markets who need localized content at speed
E-commerce and retail brands looking to dominate social commerce channels
Ready to get started?
Talk to our team about the right solution for you.
Build your content engineFrequently asked
How quickly can you get our content operation running?
For most clients, the first AI-produced content is ready within two to three weeks of kickoff. The onboarding phase covers brand voice calibration, template creation, and channel setup. Full-scale production typically reaches operational speed within the first month.
Does the content match our brand guidelines?
Yes. We train our AI systems on your brand guidelines, visual identity, tone of voice, and audience profiles before generating any content. All output goes through a defined review and approval workflow before it reaches your channels.
Can you manage our TikTok and Douyin accounts directly?
Yes. Our growth team can operate as your full-service TikTok and Douyin agency — handling content production, publishing, community management, paid promotion, and performance reporting. We also offer a co-pilot model to support your in-house team.
